Writing for the Media

What You Will Learn:

• professional writing skills in a variety of styles and to fulfill various professional niches, from journalism to corporate communication to blogging

• how to analyze and evaluate communication styles and methods to effectively reach your target audience

• how to research a story or assignment using all available resources (including interviewing and observation)

• how to communicate effectively on the web, in print, and in the electronic media.

Skills You Acquire:

• Highly valued professional writing and design skills that are sought after for public relations and advertising campaigns, the Internet, magazines, newspapers, technical publications, broadcasting, and the screen

• Valuable skills in interpersonal and intercultural communication, knowledge of media theory, and skills in qualitative research methods

• Strong listening and observational skills as well as experience in collaborative writing

• Real-world experience needed to compete successfully in the marketplace.

"The small classes at Reinhardt allowed me to get hands-on experience with communication and writing."

Sneed Collins '09

General Education Curriculum (55 hours)

Major Required Courses: 24 hours

• COM 201 Interpersonal Communication
• COM 202 Introduction to Mass Communication and Mass Media
• SSC 321  Qualitative Research Methods
• COM 340 Professional Writing and Communication Skills
• COM 360 Intercultural Communication
• COM 370 Media Law and Ethics
• COM 403 Theories of Media and Visual Culture
• COM 407 Communication Internship

Major Electives (select six) (18 hours)

• COM 205 Journalism: News Writing
• COM 206 Journalism: Feature Writing
• COM 207 Screenwriting Development and Protocols for Motion Media   
• COM 210 Photojournalism
• COM 307 Broadcast Journalism
• COM 311 Public Relations Practices
• COM 312 Advertising Principles
• COM 313 Educational Public Relations
• COM 314 Strategies for the Advertising/Public Relations Campaign
• COM 320 Technical Writing
• COM 406 Special Project
• COM 298/498 Special Topics
• COM 398 Special Topics in Global/Intercultural Communication (pending)
• BUS 300 Business Communications

General Electives  (23 hours)

Total Semester Credits Required in Degree: 120 hours

MINOR in WRITING FOR THE MEDIA (18 hours)

• COM 202 Introduction to Mass Communication and Mass Media
• Select COM 205 News Writing or COM 206 Feature Writing             
• Select COM 311 Public Relations or COM 312 Advertising Principles
• COM 340 Professional Writing and Communication Skills

Select two courses from the following:

• COM 205 Journalism: News Writing
• COM 206 Journalism: Feature Writing
• COM 207 Screenwriting Development and Protocols 
• COM 210 Photojournalism
• COM 307 Broadcast Journalism
• COM 311 Public Relations Practices
• COM 312 Advertising Principles
• COM 320 Technical Writing
• COM 406 Special Project

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