Business Administration with Concentration in Business Analytics
Business Administration with Concentration in Business Analytics Programs at Reinhardt University
In an era where data is pivotal to business success, the need for proficient business analysts has never been greater. Reinhardt University’s Business Analytics program is crafted to meet this growing demand, providing a comprehensive education from data fundamentals to advanced analytical techniques. Our students will emerge as adept analysts, ready to confront the pressing business challenges of our time with innovative data-driven strategies and effective communication skills. They will be well-prepared to navigate the complexities of various industries, from finance to healthcare, making lasting contributions to the global business landscape.
What You Will Learn at Reinhardt
- Tableau: This is a business intelligence platform and data visualization tool with widespread adoption throughout the Fortune 500 and tech startups alike. It allows analysts to visualize and combine large sets of data to glean insights and make recommendations.
- SQL & Databases: This lightweight programming language is the bread and butter of business data today. Creating queries with SQL enables students to pull specific data points from databases so it can then be further manipulated and analyzed
with a tool like Excel or Tableau. - Visualizations & Excel: Most people know Excel for the spreadsheets, but it’s also a commonly used tool to create data visualizations for presentations at work. We’ll make sure students are comfortable with this tool and can apply it within their portfolio of work.

High Demand Major Minor Pairings
Business Administration: Project Management Concentration Major + Digital Marketing Minor
A degree in Business Administration with a Project Management concentration gives you the structured leadership skills to guide teams and resources. When integrated with a Digital Marketing minor, you gain the essential, real-world knowledge to drive revenue. This positions you perfectly for strategic roles where both organizational excellence and market-driven results are key, such as Product Manager, Digital Strategy Consultant, or Account Executive.
Bachelor of Business Administration (B.B.A.)
The Bachelor of Business Administration (B.B.A.) degree completion program is designed for students who are working in, or want to work in business as an executive, administrator, manager, and business owner/entrepreneur with a minimum of 30 semester hours of college coursework in general education and business administration or related discipline (up to a maximum of 90-semester credits). Coursework within the degree program includes business foundations major required classes (36 semester hours), selection of a minor in criminal justice, leadership or healthcare administration. Students can also choose a concentration in Human Resource Management or Project Management, (18 semester hours per concentration).
Careers in Business Administration
$76,000+
Average salary for business and financial occupations as reported by the Bureau of Labor Statistics
900,000+
Expected business and financial occupation openings projected each year as reported by the Bureau of Labor Statistics
A degree in business administration prepares you for jobs such as:
- Business Analyst
- Data Analyst
- Risk Analyst
- Business Intelligence Developer